Before they invented installed cigarette lighters, there was this thing, which required you to pull a wire out of the dash.
Did you need that wire? Not as much as you need the Pres-a-Lite!
I read a lot of old newspapers, which means I see a lot of old ads. Some of them are too good to keep to myself.
Source: Chicago Tribune; Nov. 27, 1938
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Graveyard Snoop 